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When Black Friday Prices Go Up Instead of Down
I logged into Amazon on Black Friday expecting deals. Instead, everything in my cart had…
Embracing the Tech Stack: Why Affiliate Marketers Should See New Tools as Opportunities
Launching a new affiliate program means diving into a brand’s existing tech stack, which can…
Why I Walked Away from Full-Time to Build Something of My Own
I launched Dovetail Partnerships to offer contract-based affiliate and partner marketing services after 14 years…
D2C vs B2B Affiliate Marketing: Don’t Use the Same Playbook
Direct-to-consumer and B2B affiliate programs work differently. This post explains why your partner strategy should…
If ChatGPT Adds Checkout, Affiliate Marketing Will Change
ChatGPT is expected to launch native checkout features. This post explores how that could impact…